Privacy Policy

Cusp (“we” or “us” or “our”) respects the privacy of its users (“user” or “you”) and is committed to protecting it in all respects. We are sensitive to the fact that we deal with personal and non-personal information/data. This Privacy Policy (“Privacy Policy”) sets out how we collect, use, retain, disclose, share, and safeguard your information/data.

The Cusp app is currently intended to be used as a free app. Accordingly, the Cusp app and its functionalities (“Services”) are provided at no cost and intended for use as is. We reserve the right to introduce, modify, and alter (with prior notice to our users) our pricing policy subject to further updates to the Services.

If you choose to use our Service, you agree to the collection and use of information in relation to this Privacy Policy. The personal information that we collect is used for providing and improving the Service. We will not use or share your information with anyone except as described in this Privacy Policy.

The terms used in this Privacy Policy have the same meaning as in our Terms and Conditions, which are accessible at Cusp unless otherwise defined in this Privacy Policy.

Consent

When you register yourself on the platform to access our Services, you indicate that you understand, agree, and consent to this Privacy Policy. You hereby provide your unconditional consent or agreement to us as provided under the applicable information technology acts and rules and regulations made thereunder, for the purpose explained hereunder. By using our Services, you expressly give us consent to use and disclose your personal information in accordance with this Privacy Policy. We may send you communications including in the form of messages, emails, or otherwise and share marketing and promotional information, one-time passwords (OTP) etc. via Whatsapp or SMS for authentication purposes. You hereby acknowledge and consent to receiving such communications. Provided that upon deletion or deactivation of your account or the Cusp application, you may choose to opt out of receiving the said communications from Cusp.

Information Collection

For a better experience while using our Service, we may require you to provide us with certain personally identifiable information, including but not limited to Name, Email ID, Mobile Number, and Location. We do not request more information/data than is reasonably necessary to provide the requested Service and as required under applicable law. We assume that the information/data provided by you is true, accurate, current, non-misleading, consistent, and relevant.

The app does use third-party services that may collect information used to identify you.

List of third-party service providers used by the app including but not limited to:

Apicentral.Idfy.com
App.Mxface.ai
Gatewayapi.com
Apple.com
Google.com
Facebook.com
Firebase
One Signal
Log Data
WhatsApp

Use of Information

We use your personal information for the purpose of:

Providing, personalizing, maintaining, and improving our products and services.
Enabling features in your account.
Allowing you to participate in interactive features of our Services.
Administering and enhancing the security of our Services and for internal operations, including troubleshooting, data analysis, testing, research, statistical, and survey purposes.
Understanding our users (what they do on our Services, what features they like, how they use them, etc.), improving the content and features of our Services (such as by personalizing content to your interests), processing and completing your transactions, making special offers, providing customer support, and responding to your queries.

WhatsApp OTP Delivery

To enhance security and improve your login experience, we may send One-Time Passwords (OTPs) via WhatsApp to your registered phone number. By signing up for Cusp, you consent to receiving such (including but not limited to) authentication messages.

Cookies are files with a small amount of data that are commonly used as anonymous unique identifiers. These are sent to your browser from the websites you visit and are stored on your device's internal memory.

This Service does not use these “cookies” explicitly. However, the Service may use third-party code and libraries that use “cookies” to collect information and improve their services. You have the option to either accept or refuse these cookies and know when a cookie is being sent to your device. If you choose to refuse our cookies, you may not be able to use some portions of this Service.

Service Providers

We may employ third-party companies and individuals due to the following reasons:

To facilitate our Service;
To provide the Service on our behalf;
To perform Service-related services; or
To assist us in analyzing how our Service is used.

We want to inform users of this Service that these relevant third parties have access to their personal information. The reason is to perform the tasks assigned to them on our behalf. However, they are obligated not to disclose or use the information for any other purpose.

Deletion of Personal Data

Users have the right to request the deletion of their personal data held by Cusp. To initiate the deletion process, users can contact us at support@cuspusa.com or cuspusa@gmail.com with a clear request for data deletion. Upon receiving such a request, we will take reasonable steps to verify the identity of the requester and will proceed to delete the relevant personal data from our records within a reasonable timeframe.

Please note: Certain data may need to be retained for legal or legitimate business purposes, such as compliance with regulatory requirements or resolving disputes. In such cases, we will inform the user about the reasons for retaining the data despite the deletion request.

Security

We value your trust in providing us with your personal information and strive to use commercially acceptable means of protecting it. Unfortunately, no website or internet transmission is ever completely 100% secure, and even we cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur. Please ensure that you log out of your account when appropriate, refrain from sharing your passwords, and routinely revise your passwords to maintain the safety of your account. We cannot guarantee the security of your personal data while it is being transmitted to our site, and any transmission is at your own risk.

If you post anything that is inconsistent with our Terms and Conditions or this Privacy Policy, we reserve the right to terminate or restrict access to our Services.

Links to Other Sites

This Service may contain links to other sites. If you click on a third-party link, you will be directed to that site. Note that these external sites are not operated by us. Therefore, we strongly advise you to review the respective privacy policies of these websites. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Children’s Privacy

These Services do not address anyone under the age of 18. We do not knowingly collect personally identifiable information from children under 18 years of age. If we discover that a child under 18 has provided us with personal information, we will immediately endeavor to delete this from our servers. If you are a parent or guardian and are aware that your child has provided us with personal information, please contact us so that we can take the necessary actions.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. Thus, you are advised to review this page periodically for any changes.

This policy is effective as of 2023-04-07

If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us at support@cuspusa.com or cuspusa@gmail.com